BlueVine Reviews - Financial Lender Pros & Cons

maya-friedman writer
By Maya Friedman
Updated September 30, 2018
Editor's Rating
Commercial Lines of Credit
Customer Rating 32 Reviews
Types of loans
  • Line of credit
  • Invoice factoring
Loan amounts
  • Credit lines from $5,000 to $250,000
  • Up to $5 million in invoices
Terms of payment
6 to 12 months
  • Easy application and qualification
  • Flexible funding options
  • Works with new businesses
  • Fast approval and delivery of funds
  • No termination fees
  • High APR
  • Funding not available in all states
  • Not available to businesses with very low credit scores
  • Unpaid invoices are the responsibility of the business
  • Requires a lien and personal guarantee

For what type of business is BlueVine an ideal fit?

Companies operating in a wide range of industries and in need of a reliable source of extra funding can benefit from BlueVine’s financial products. When seasonal changes in cash flow or delays between issuing invoices and receiving payment create difficult financial situations, a line of credit or invoice factoring option from BlueVine covers the gaps. Merchants without stellar credit ratings or lengthy business histories for which bank loans aren’t an option may be able to get help from BlueVine.

Company Profile

Business success is the focus at BlueVine. Established in 2013, this alternative lender is on a “mission is to help business owners succeed and thrive by making sure they have convenient access to capital.” The lender has funded over $1 billion in business needs to date with lines of credit and invoice factoring for B2B and B2C companies.

By providing multiple financial products, BlueVine distinguishes itself from other alternative lenders offering only the most common “fast cash” options. The company is headquartered in Redwood City, California but also has offices in New Jersey and Louisiana, giving it a prominent presence across the U.S. and making its options easily accessible to a variety of merchants.

Small businesses wary of the volatile nature of MCA loans and other high-cost, high-risk lending options can consider BlueVine as a potential solution for cash flow problems. The lender uses a unique combination of flexible financing options, technology and security to provide a user-friendly platform through which merchants can apply, get funding and manage money. By offering convenient and secure integrations with common financial software and making it possible to request money any time through the BlueVine website or mobile app, this lender gives modern businesses easy access to essential funds.

Credit Policy

By providing multiple funding options. BlueVine is able to cater to businesses in several stages of growth and financial health. The company began by offering only invoice factoring for B2B merchants but added the “Flex Credit” line of credit option in 2016 to branch out into the B2C market.

To qualify for a 6-month line of credit, also called Flex 6, a business must:

Flex 6 is available in all U.S. states except North Dakota, South Dakota and Vermont.

Flex 12, BlueVine’s 12-month credit line, is for corporations and LLCs with:

Existing Flex 6 customers meeting these requirements and showing at least 10 consecutive weeks of on-time payments may request to switch to Flex 12. However, this form of funding is not available to businesses in Kentucky, Nevada, New Hampshire, North Dakota, South Dakota, Tennessee or Vermont.

B2B companies wishing to qualify for invoice factoring must have:

Invoices submitted after approval also need to meet certain criteria to be eligible for funding. BlueVine only accepts invoices for products and services “completed, delivered and accepted” by business customers in the U.S. and English-speaking Canadian provinces, in amounts of at least $500, with payment terms of less than 13 weeks and with due dates at last one week from the time of submission.


No exceptions are listed on the BlueVine website, but the FAQs note the lender bases approval on multiple factors, including cash flow, creditworthiness of customers, personal credit and business credit. Transaction volume may also influence eligibility. Merchants choosing to establish long-term relationships with BlueVine can become candidates for increases in available credit if their financial status improves.

Target Market

Between the two types of funding it offers, BlueVine covers a variety of industries. Invoice factoring is available for B2B companies operating in:

According to the lender’s website, “any type of business” may obtain a line of credit, although eligibility is restricted to those meeting all application requirements.

Cautionary Industries

BlueVine’s policies are fairly lenient for the types of financial help it offers customers, but there are several industries to which it will not provide funding:

These types of businesses must seek funding from a different alternative lending company or work with a bank to obtain a traditional loan.

Term Length

Invoice factoring from BlueVine requires no long-term contracts or scheduled payments. As long as customers pay invoices on time, merchants have no obligations aside from the fees deducted at the time the invoice is fulfilled.

Lines of credit are issued with 6- or 12-month terms depending on a merchant’s qualifications. Six-month credit lines require weekly payments over the course of 26 weeks, and payments for 12-month lines are due monthly.

What’s Required to Apply

Basic application requirements are the same for all of BlueVine’s financial products. Qualifying merchants must submit an application and the most recent three months’ worth of bank statements. The lender also offers the option of a secure bank connection to make account reviews easier. To apply for invoice factoring, merchants also need to provide invoice details. Only B2B businesses may apply for invoice factoring.

BlueVine’s online application takes about 10 minutes to fill out and requests the following information:

Once the application has been submitted, BlueVine reviews the information and responds in as little as 24 hours. Additional information may be requested to complete the approval process, and BlueVine may perform a “hard pull” credit check once a merchant has accepted a loan offer. No hard pull is required for LLCs or corporations.

Although BlueVine doesn’t require collateral to secure the loans it provides, the lender does place a general lien on assets and asks merchants to back this lien with a personal guarantee. This gives BlueVine the right to seize assets in the event the merchant violates the terms of the loan.

Once a loan has been approved, a merchant may either request cash from a line of credit through BlueVine’s online dashboard or submit invoices to receive 85 to 90 percent of the value upfront. The remainder of the amount is delivered, minus BlueVine’s fees, once the customer pays.


BlueVine’s website advertises rates as low as 4.8 percent on lines of credit and 0.25 percent per week for invoice factoring. Third-party reviews indicate average rates are higher, with a credit line APR of 16 to 62 percent and 0.3 to 1 percent per week discount fees on invoices. Merchants are charged between 1.6 and 2.5 percent per draw when obtaining funds from a line of credit.

BlueVine also requires merchants to cover the cost of any invoices customers fail to pay. A two-week window of time past the due date of the invoice is provided to give late customers a chance to make good on the invoice amount, but if neither the customer nor the business pays during this time, a late fee of 3 percent is applied for every week the invoice remains outstanding.


BlueVine may accept applications from companies with as many as two outstanding loans or liens. However, the lender prefers to be first-position with its invoice factoring customers and will only allow one bank lien to be in place when extending lines of credit for more than $20,000. This requires merchants to pay off existing loans and resolve liens before applying for funding.

Documentation Fees

No documentation fees are required when applying for funding from BlueVine.

Origination Fees

BlueVine charges no origination fee for invoice factoring. Lines of credit require a 1.5 percent fee to cover expenses associated with securing and providing the loan.

Renewal Policy

Invoice factoring and lines of credit are structured to provide funding when needed. Funds are available based on the number of invoices transferred to BlueVine or cash requested from the credit line. The available balance on a line of credit is replenished as payments are made, and both forms of funding allow merchants to ask for more cash at any time up to the credit limit set on the account.

Connecting QuickBooks, Xero or FreshBooks accounting software makes it easier to manage BlueVine’s financial products by speeding up the process of syncing invoices and submitting funding requets.

Interest Forgiveness

BlueVine customers can draw on lines of credit or factor invoices as needed without being charged a prepayment penalty. No termination fees are applied to accounts paid in full.

Loan Use

Funding provided by BlueVine must be put toward business expenses. Merchants may request cash at any time by drawing on a credit line or submitting eligible invoices. Funding is delivered either through an ACH or by bank wire transfer. ACH transactions are usually completed by the next business day but may take up to three days. A $15 fee is required to obtain funding the same day via wire transfer.

Companies commonly use the types of funding provided by BlueVine to:

The flexible nature of lines of credit and invoice factoring is preferable for merchants without the financial stability to manage the large payments required by many “fast-cash” lenders or the long-term commitment of a traditional loan. Funding from BlueVine only requires payment when cash is drawn out or in the form of fees when customers pay invoices transferred to the lender.

Online Reputation

Rated A+ by the BBB, BlueVine has an overall positive reputation around the web. Testimonials on the lender’s website show a 5 out of 5 rating. TrustPilot ratings stand at 9.2 out of 10, and Merchant Maverick gives the company 4.5 out of 5 stars. However, because of a number of complaints, BlueVine has only earned 2 out of 5 stars on the BBB website.

Positive feedback from customers includes:

Negative comments cite several problems experienced by some businesses:

BlueVine publicly addresses customer complaints on all platforms and works to resolve issues by reviewing accounts, comparing information and offering solutions.

Licenses & Accreditations

BlueVine has been accredited by the BBB since 2014 and has been featured in prominent online publications like TechCrunch, Forbes, and HuffPost. Reviews by Merchant Maverick, Fundera and NerdWallet provide additional information about the lender and expand its online presence.

Company Contacts Details

Phone number:


Key personnel:

Social media:


20 User Reviews

Blair Ward

Nov 9, 2018 7:29 AM

Lightning fast service! Professionalism at its best!!


Adela Ruecker PhD

Feb 5, 2019 1:33 AM

Took some time for me to reach a representative at bluvine but in the end, it was worth it! After getting eligible, the rest of the process was very quick and easy! Took just 3 days from application processing, documentation and final review of the application. The fourth day, the money was in my account! I immediately put the money to use for my financial advisory firm in Manhattan! Got instant results from the instant cash flow! Thank you! Anyone looking for a merchant cash advance or a business LOC, Bluevine is your best bet!


Dion Gerlach

Mar 18, 2019 3:30 PM

Recommending Blue Vine to everyone in my social and business circle. My retail business has so much to owe to this lender and their immediate business loan!


Nestor Grimes

Apr 4, 2019 5:44 PM

These people wasted my time by holding my loan application for more than a week! If they don’t have enough staff to work for them and manage the influx of loan applications, they should just stop receiving applications and let the clients know instead of keeping them on waiting for longer than decency demands! The SBA approved the business loan within just 24 hours. All those days that my applications sat waiting were useless! They should hire more staff for application submission and stop fooling people with lame excuses like they “banks statements are under review”, this document needs evaluation or that document is under assessment! Bad service!


Kavon Stanton

Oct 12, 2019 2:49 PM

One of those lenders that do not discriminate and accommodate every client with professionalism and honesty! My outsourcing company got a 250,000 business line of credit which was to be used for hiring and payroll management. The monthly repayments were flexible and rather easy. I would definitely recommend Bluevine.


Mr. Chance DietrichII

Nov 15, 2019 7:13 PM

I was having trouble getting a simple business loan for my manufacturing warehouse in Albuquerque. Banks were off the list because of the ridiculous fees and charges and the fact that they are always looking for some collateral. A friend suggested BlueVine. Applied online and got approved within 24 hours. The application process took another 24 hours. The credit reached me in the next 3 days which was a bit late but definitely better than banks!


Lexie Koelpin MD

Mar 7, 2020 12:58 AM

Although I did not get the amount that I was expecting and that I applied for, the response was prompt. They did not waste my time with shady talk. Just gave me a figue upfront and explained to me what the deal entailed. No hidden fees or charges, everything was transparent. And also, no ridiculous documentation fee on the business loan! I would rate them 4 for their honesty and not wasting my time!


Gerson Hilll

May 9, 2020 12:18 PM

The online business loan is a work of magic! Gone are the days when you have to go through long application process for getting a loan. I completed the application from the comfort of my home and it just took me 30 to 40 minutes. Uploaded all necessary documents and I was good to go. After complete review of the application and the documents, I got a call from the lender in the next 2 days and we discussed the application briefly. Although I did not get the amount I was looking for but Helen, my rep, was open about it and told me frankly what bluevine could offer! It was a pretty good deal. I said yes. The money came to my account a day later! Happy with the service!


Bettie Welch

Sep 2, 2020 9:46 PM

My sister and I run a small scale distribution company. We distribute eco-friendly packaging, bottles, wraps, bags and whatnot to different big and small businesses which include restaurants, shopping malls, cosmetics producers etc. The COVID 19 pandemic brought with it some difficult times for our business. Most banks refused to support us due to the uncertain circumstances and the lenders who agreed to extend business loans, did so on strict terms. BlueVine came in as a life saviour and helped us in the time of most dire need! The fun manager we were assigned was pleasant lady. She worked with us relentlessly, took her time to understand our business and found us a business line of credit best suited to our type of business. The money came to us within just 72 hours. The instant cash flow worked magic for our business and we were able to sustain our company through those harsh times. My sister and I are grateful to Bluevine for their support!


Kay Boyer

Sep 7, 2020 3:14 AM

I deal in a similar line of business but my experience has not been just as joyous as yours sounds. After I was deemed eligible for the business loan, I reached out to these guys and after learning about my business, they did not seem too keen on helping me. The customer service was slow too. They would respond late and one day I just received an email saying they cannot offer me the business line of credit I was looking for because my line of business is too “uncertain”. I was not happy with their response because they had been wasting my time for a couple of days now and they could have said this upfront without wasting my time. But oh well! I am glad it worked out for you!


Bettie Welch

Sep 7, 2020 10:31 PM

Hey! That is strange! My experience has been great and even the fund manager was very supportive and helpful. Can you think of any reasons that might have led them to reject your application? How’s your credit history?


Kay Boyer

Sep 16, 2020 3:29 PM

Good point! But even though my credit history was not good, I don’t think it’s a good way to say no to your client. They could have been honest and straight about it from the start instead of being vague and keeping me waiting. That’s all I’m saying.


Einar Welch

Oct 9, 2020 1:18 AM

The transaction went very smooth. The representative was very patient with me and dealt the entire business loan offer in a professional manner!


Haley Senger

Oct 30, 2020 5:00 PM

Worked with Helen on a working capital loan deal and she was the best fun manager you could ask for. Although we had a couple of disagreements but she did not let that in the way of her business and worked in a responsive, professional and friendly manner!


Ally Bogan

Dec 3, 2020 12:33 PM

It took then less than 7 days for the business line of credit to get to my account. I run a small software house in San Jose and needed instant business loan to streamline my company’s finances and work on a couple of new projects. The $100K business loan proved to be very profitable for my company and helped me generate better income. The new projects also opened new avenues for my company which seem highly promising. Thanks to BlueVine for their excellent service!


Megane Hettinger

Jan 2, 2021 5:13 AM

Applied for a business line of credit one day and got response from bluvine in just a day and the whole application process took just 2 days. The documentation was not a headache at all and was pretty simple and straightforward! The rep took care of that and what do you know, no documentation fee at all! Highly recommended lender!


Orval Kuphal

Mar 9, 2021 6:33 AM

No useless documentation fee and the origination fee at 1.5 percent was quite reasonable too. Most lenders out there rob you through these initial charges which seem ridiculous too But Bluevine is different! The $175,000 business line of credit I got for my IT services company helped me make a couple of hirings and buy new computers and some office furniture. I am glad I found bluevine


Golden Kertzmann

Jun 5, 2021 10:11 PM

Just because these nutheads could not find my LLC, they rejected my loan. If only they had asked properly, I would have given them the complete address with necessary documents! But they just rejected my application in the initial process saying, the company I owned did not exist. I was shocked but at least they did not waste my time, I have to give them that! Lack of good researchers, I must say and also, a lack of basic sense to ask for simple addresses. When I emailed them the location and the necessary documents, the rep called back and tried to apologise. I just got rid of them anyway. Glad I saw a glimpse of their intelligence in the beginning. Otherwise I would have had to spoonfeed them!


Annie Windler

Jul 7, 2021 1:24 AM

I would definitely recommend taking a business loan from bluvine as they are super fast and the process is very straightforward and easy too! It took some 2 to 3 days for the entire process to complete and to get the credit straight into my bank account! Couldn’t ask for a better and faster service!


Carolyn Zboncak

Aug 11, 2021 8:07 AM

Fast, honest and straightforward! Definitely recommending to my fellow small business owners for great short term finance loans!