6th Avenue Capital Reviews - Financial Lender Pros & Cons

rachel-dayan writer
By Rachel Dayan
Updated January 15, 2019
Editor's Rating
Best for Challenged Credits
Customer Rating 20 Reviews
Types of loans
Merchant cash advance (MCA)
Loan amounts
$5,000 to $500,000s
Terms of payment
Up to 12 months
  • No minimum credit score required.
  • Provides funding in 24 to 48 hours.
  • Qualification details and application information are hard to find.
  • Few details available on popular review platforms.

Who can benefit most from 6th Avenue Capital’s financing?

Business owners facing circumstances making them ineligible for financing from traditional lenders can apply to 6th Avenue Capital for help obtaining short-term advances to cover expenses in emergencies or during slow periods. Fast turnaround times make this lender an option when an immediate boost in cash flow is required. If credit score has been a problem with other lenders, 6th Avenue Capital may be able to offer advances to business owners whose applications were rejected elsewhere.

Company Profile

6th Avenue Capital was launched in 2016 with the goal of providing funding to businesses unable to meet the stringent underwriting requirements of other lenders. With a small team of around 20 employees consisting of professionals experienced in banking, accounting, law, small business operations and compliance, 6th Avenue Capital brings decades of combined experience to the alternative lending market.

According to its website and LinkedIn profile, the lender bases its operations on three “pillars:” choice, experience and results. Its single loan product, a merchant cash advance (MCA), provides a flexible option for businesses facing financial difficulties, struggling with less-than-perfect credit or in need of additional capital to expand or fund startup operations.

By providing direct access to underwriters, 6th Avenue Capital is able to connect business owners with appropriate short-term financing options and set up payment terms favorable to the unique financial circumstances of each applicant. However, the company isn’t as transparent or forthcoming as some other MCA lenders regarding qualification requirements and the application process. Businesses seeking alternative funding are encouraged by multiple calls-to-action on the lender’s homepage to contact the financial team via phone or an online contact form and speak with one of its “industry experts” regarding financing options.

Credit Policy

Business owners with “all credit scores” can apply for funding from 6th Avenue Capital. This lenient policy makes the lender a possible alternative for businesses lacking the financial strength to qualify for loans, leases or advances from other lenders and those facing unexpected problems with cash flow.

However, credit score and financial strength do play a part in the funding decisions most underwriters make. 6th Avenue Capital may not require a minimum FICO number for qualification, but lower numbers mean higher risk, which can translate to short term lengths and high fees. Companies already struggling with finances should calculate the potential impact of large loan payments on cash flow when considering an MCA.


According to an article on deBanked, underwriters at 6th Avenue Capital evaluate each applicant’s needs and circumstances individually to find them affordable options. Rather than basing decisions on a handful of numbers or an inflexible set of requirements, the lender considers a merchant’s situation and offers reasonable terms and rates to minimize the risk of defaulting or becoming entrenched in an inescapable cycle of debt.

Target Market

6th Avenue Capital provides a list of preferred industries on its website, which includes:

These are common industries for MCA lenders to work with but aren’t the only ones to which 6th Avenue Capital may be willing to extend funding. Businesses in similar categories that meet the underwriting criteria could also qualify for advances.

Cautionary Industries

High-risk industries are often turned down by banks, are required to meet more stringent qualifications or must provide a significant amount of additional paperwork to qualify for approval. 6th Avenue Capital offers financing options to several of these industries:

However, there are several business types the lender will always refuse for funding, either due to the level of risk or the types of products and services offered. These include:

Businesses located in California are also not eligible to receive MCA funding from this lender, although the reason for this is not specified.

Term Length

Businesses may have up to 12 months to pay back an advance from 6th Avenue Capital. Term lengths in the MCA industry are generally based on the level of risk associated with a loan, so companies with stronger financial profiles should be able to secure longer terms.

6th Avenue Capital offers three payment options:

It’s unclear whether these payments are fixed or based on a percentage of a merchant’s credit and debit card sales. Because the company describes its financial product as an ACH advance, it’s likely payments are withdrawn in fixed amounts at regular intervals over the course of the terms.

ACH withdrawals are automatic, so business owners don’t have to worry about forgetting to make payments. However, short terms can create difficult circumstances in which payments seriously affect cash flow. Merchants are advised to compare the proposed payment schedule with projected earnings to determine whether a loan from 6th Avenue Capital is sustainable and prevent a situation in which defaulting becomes unavoidable.

What’s Required to Apply

Merchants curious about the qualification requirements for an advance from 6th Avenue Capital have to navigate several pages into the website to find answers. The sole source of details is a PDF document linked on the lender’s “Partner” page, and even this lacks key points. However, it does provide enough information to help business owners decide if 6th Avenue Capital is the right fit for funding.

The lender requires applicants to:

Merchants meeting these standards must provide 6th Avenue Capital with:

No online application or prequalification form is provided, so business owners are left with contacting the lender as the only option to get more details. If 6th Avenue Capital’s application process is similar to other MCA providers, merchants are likely to have to share information such as:

No collateral is required for advances from this lender. However, some providers of alternative funding ask to see merchants’ revenue projections to determine the amount for which they qualify.

Once application and financial information has been received, the underwriters at 6th Avenue Capital assess the merchant’s circumstances to provide a suitable combination of rates and terms. If an offer is accepted, the advance is delivered within 24 to 48 hours. Depending on the needs and financial strength of the applicant, the lender may extend anywhere from $5,000 to $500,000 in funding.


No rates are listed for 6th Avenue Capital’s advances. According to FitSmallBusiness, the average range for the MCA industry is 1.1 to 1.4, but some lenders charge more. Rates are typically based on the financial profile of a business and other factors, such as industry, affecting the level of risk to the lender. Lower risk is often rewarded with more favorable rates.

Buy rates have a significant impact on the cost of advances. A business qualifying for $100,000 at a rate of 1.3 would owe $130,000 over the course of the terms. At a term length of 12 months, the approximate weekly payment for such a loan would be $2,708. Businesses already struggling with finances must carefully consider the impact of such a sizable daily or weekly payment obligation before applying for an advance.


6th Avenue Capital requests information regarding applicants’ existing advances and places limitations on tax liens, likely due to the increased risk associated with stacking. No indication is given that existing obligations will automatically disqualify a merchant from receiving funding, but the practice of stacking is considered inadvisable. Each loan or advance puts additional strain on a merchant’s finances, and it can get to a point where cash flow is insufficient to cover both loan payments and operating expenses.

Merchants practicing stacking can find themselves stuck in an endless cycle of debt as loan obligations become overwhelming and more financing is needed just to keep up with payments. Thus, many lenders hesitate to allow stacking unless a company’s bank statements and cash flow records indicate defaulting is unlikely.

Documentation Fees

6th Avenue Capital doesn’t specify whether documentation fees are part of loan costs.

Origination Fees

No origination fees are listed.

Renewal Policy

Merchants can apply for additional funding from 6th Avenue Capital once 50 percent of the initial advance is paid off, but they’re required to net 50 percent of the new advance to qualify. Business owners should use caution when considering a request for another advance to avoid the potential cash flow problems associated with stacking.

Although this lender doesn’t state its policies, some short-term cash advance companies will re-evaluate applicants’ financial circumstances at the time of renewal to determine if more favorable terms or rates can be extended for a new cycle of funding.

Interest Forgiveness

Buy rates used in MCA loans don’t accrue the way APR interest does; instead, the fee for the loan is included in the total cost quoted to a merchant at the time of approval. Therefore, merchants are required to pay the full amount before the end of the terms.

6th Avenue Capital doesn’t specify whether it allows for early payment without penalties or if payment schedules can be adjusted to accommodate to sales volumes.

Loan Use

MCA financing can only be applied to business expenses and is most appropriate for use in emergencies or when unexpected opportunities arise and require an investment of capital beyond what a merchant has available. Other common uses for MCAs include:

Small business owners may choose merchant cash advances because no collateral is required and the funding structure provides flexibility to meet diverse needs across industries. For those facing financial difficulties, an MCA could be one of the few options available to prevent the business from facing bankruptcy.

Online Reputation

Few reviews are available from current or former 6th Avenue Capital customers, perhaps because this lender has only been in business since 2016.

Licenses & Accreditations

At this time, 6th Avenue Capital isn’t accredited by the BBB.

The lender is a member of the Innovative Lending Platform Association (ILPA) and the Small Business Finance Association (SBFA), both of which are committed to transparent, fair and responsible lending practices. The SBFA in particular stresses the importance of providing loan products that don’t put a strain on a merchant’s finances or promote cyclical debt.

Company Contacts Details

Phone number:


Key personnel:

Social media:


17 User Reviews

Christopher Kulas

Nov 8, 2019 4:11 PM

I am very disappointed with this lender. They seemed very accommodating and friendly in the beginning. The application process did not take more than 2 days and the money was deposited the next day. The business loan deal felt just right but just after two months had gone by and COVID 19 sent my business tumbling down. I own a spa and wellness centre in Baltimore. Within weeks, the business literally came to a halt! There were zero customers and the Trump government wasn’t helping in the situation either. People were scared like shit and my business was shuttered. 6th Avenue did not show any mercy, despite knowing the market condition due to the new pandemic and also that my business was not making any revenue. They kept debiting my account just like before. I tried negotiating with these guys for smaller repayment terms but they were very rigid and unmoved! I was disheartened and highly disappointed with this insensitive behaviour! After the pandemic situation was no longer an old story and people started working their way around the virus with SOPs and other precautionary measures, things got better for my business. It took almost 7 to 8 months but I am glad my spa is getting back to working slowly. 6th Avenue did not stand with me in the most difficult times, I will never work with these people again! Beware of these insensitive corporate thieves who are only after your money, whether you are able to pay them or not!


Soledad Goyette

Nov 11, 2019 1:18 PM

This is indeed very insensitive and unfair! My experience with these people had been a very good. I am currently undergoing a second merchant cash advance deal. The first one I took was in 2017 and it had been a pretty good experience! But then again, you only see real faces when things are going down and circumstance are tough. My auto repair shop did not come across any such situation. I hope I do not have to face what you did! I’m sure the lender had been going through tough financial constraints as well due to the global situation


Christopher Kulas

Nov 11, 2019 7:06 PM

That’s my point exactly! They were great to work with in the beginning and until circumstances changed for the worst ever!! And that is where their sincerity and good will is tested! And they failed terribly. I am sure they had been struck by the worldwide situation too but that does not justify their insensitivity. I was not asking them to cancel repayments altogether, just lessen the figure until the situation got better! I hope you don’t have to face what I encountered!


Soledad Goyette

Nov 12, 2019 12:12 AM

You’re right! I have just got the business loan yesterday. I must say I am very much confident this would work out and they would accommodate if things go south as they promised they would!


Christopher Kulas

Nov 15, 2019 2:08 AM

I really hope they do that for you but don’t count on it! I cannot trust these people again and would never do business with them! Good luck to you!


Lia Cartwright MD

Jul 2, 2020 11:03 AM

I applied for a working capital loan from 6th Avenue Capital. Their rates were comparatively low. Got $25,000 for my beauty salon in Phoenix at 1.22 factor rate. It took only a day to complete the whole application process online. The capital was in my account in the next 48 hours. I had to pay a couple of dealers for different products that I had ordered and a part of the business loan I used to cover renovation at the salon. The loan is almost paid off, just two months to go! It had been a great experience!


Kendra Leffler

Jul 31, 2020 9:14 AM

I would definitely recommend lending from 6th avenue capital. They were efficient and super fast in everything. Got the application finished in just a day and they reviewed it the next day and the capital was deposited in the account the third day! Not only that, they were very prompt in their responses as well. Every time I had a query, they not only responded fast but also were friendly about it! I feel like 6th avenue and I will form a long term relationship, given their excellent service!


Adelia Beatty

Aug 3, 2020 7:17 AM

I must say I am surprised, more like shocked, after reading your review. My experience with these people had been just the opposite. They kept me waiting for the business loan. They had promised instant deposit but when 3 days went by and nothing came to my account, I called them. Not only were they unresponsive in the beginning but when they did response, they were vague and unclear. Kept me waiting saying they were looking into the matter. Another day went by and no proper update and then a week passed. I called them and withdrew from the deal! They tried to negotiate now but it was too late! I backed off. Will never work with them again!


Kendra Leffler

Aug 3, 2020 8:20 AM

I am surprised too… I have nothing to say really but did you try complaining to the higher management or something? It could be an issue on part of the representative assigned to you. My rep was a very nice person and worked with me in a friendly and honest manner! I suggest you complain about this to the higher ups. Blaming the entire company for one employee’s bad behaviour is a bit unfair, don’t you think?


Adelia Beatty

Aug 5, 2020 9:26 PM

You may be right but I think it the other way. The workers often showcase the traits and quality of their employment companies. After this experience, I felt like the whole company would be the same. The higher ups should know how their workers are dealing with their clients. If they are so unaware, they are not worthy of my time. Thank you! I would rather not waste my time and energy here. There are far better lenders and banks out there who I can work with! Good luck to you anyway!


Alva Bashirian

Oct 9, 2020 7:32 PM

I would totally recommend lending from these people. They are friendly, honest and highly professional. The whole process takes not more than 3 days! And you get the money in your account in 24 to 48 hours just as promised! The process is transparent as well, everything is clear and transparent in the contract. No shady dealings or hidden fees! Great lender if you are looking for an online business loan for your small company!


Jayda Grimes

Jan 2, 2021 5:19 AM

They not only approved my merchant cash advance instantly but also deposited the money in 24 hours! The factor rate of 1.31 was a bit too much but given I had a hard time getting a simple approval for a business loan from other banks, this seemed like a blessing! I am grateful for their support!


Maida Donnelly

Jan 7, 2021 9:26 AM

I applied to get a working capital loan from these guys and although everything seemed to be working for my manufacturing company, I did not like their payback terms. They offered weekly repayments which was not suitable for my line of business. I would have preferred the regular monthly repayments but this is what they could offer to me, they said. The nature of my business’s revenue did not allow that. So, I had to withdraw my application. No bad feelings. They were honest and upfront in their dealings, which I really appreciate. Giving them a 3 star rating for the honesty and for not wasting my time.


Ashleigh Buckridge DVM

Apr 26, 2021 6:47 AM

Everything is straightforward, from application to repayments. So far the tide is smooth for my business too. Hoping to complete the deal without any problems!!


Maribel Waters

May 20, 2021 7:48 PM

My loan officer seemed like a very friendly guy in the beginning and he truly was so. He helped me get just the right business loan deal for my construction business. The factor rate was a lot but given my line of business is rather unpredictable and also happens to come under their cautionary industries, I was happy with what I got.


Maia Larson

Jul 16, 2021 4:37 AM

If you are looking to avoid the traditional long and never ending paperwork that comes with lending from a regular bank, 6th avenue capital is the right place to do that! You can apply for an online business loan without having to do go through the tedious and tiring paperwork. They offer instant financing. My home-based distribution business benefited from their merchant cash advance that I was able to apply from my computer. The approval took a day and the financing reached me in 48 hours! Super fast service!


Kenyon Sawayn DVM

Aug 4, 2021 11:41 AM

Highly responsive and professional people! Just a couple of days until my merchant cash advance deal with these people ends. My nail care centre needed a business loan which 6th Avenue provided instantly. Daily repayments worked really well for me as I get my earnings on a daily basis and it is easier to payback regularly throughout!